| Your Brochure Options Include:
Brochure Format - Once the content is developed it becomes more clear what size brochure is necessary for the project. Developing content before the format of the brochure is decided upon eliminates the problem of choosing a brochure format that is either too big or too small for the amount of content you have.
Content - If your company will be writing their own copy take the time to write good content for the brochure. Better yet, have a copywriter write content. We can also write content for your brochure. We have professional copywriters who know how to deliver your message with compelling copy
Images - Images and content should be discussed at the same time, for two reasons. First, images also play a role in determining the size of the brochure. Second, if a photo shoot is needed it can be done at the same time as the copy writing. This will save valuable project time. Design - If the company has a specific look and feel they are going for, provide samples for the graphic designer. This will also save valuable design time. The design of the brochure can be the fastest or slowest part of the brochure project. If the company doesn't have a specific design in mind, we will encourage project leaders to discuss design concepts and look at brochure samples to eliminate designs the company isn't interested in and find what concepts they are more receptive to. Paper Stock - The most common stock is a white gloss or matte paper. This is always the most affordable if your company is on a budget. However, if you're trying to impress your target market and portray quality, strength or any other feelings, there are thousands of stock to choose from that will help portray the image your company desires. We'll show you thousands of paper stock samples to choose from. |
